Accounting · Holloway & Co.
A boutique firm that doubled its book without doubling headcount
How a 7-person boutique accounting firm took on 42 new SMB clients in twelve months — without adding a single hire.
10 weeks with DeskMate
What changed
+42
New clients absorbed
16
Hours reclaimed / week
7
Skills in production
The engagement
IndustryAccounting · Boutique SMB
Team size7 people, 1 partner
Time to valueDay 11: first skill in production
Xero Dext Hubdoc Karbon Slack
“We grew the book by a third and didn't hire a single new bookkeeper. The skills carried the load.”
Eliza Holloway — Founder, Holloway & Co.
In one line
A 7-person Brisbane firm absorbed 40+ new SMB clients in a year by turning bookkeeping, BAS, and EOFY workflows into recorded skills.